Friday, June 3, 2011

It's endemic...'climate change' backlash!

The Good News: Climate Change Doesn't Matter Anymore 

California, USA -- My provocative title represents the increasing awareness that we don't need to believe in climate change to do the right thing when it comes to energy. Of course, climate change is a real threat to us and our environment. But there are many highly valid reasons to become more energy efficient, conserve energy through behavior change, and transition to renewables – entirely independent of climate change concerns. 
 
I raise this point because there is an increasing backlash to the idea of climate change as a serious threat. Concern about climate change has been diminishing rapidly in the U.S. over the last few years, for a variety of reasons, including the poor economy (and the wrong perception that mitigating climate change will harm the economy), the “climate-gate” affair resulting from hacked emails from climate scientists, and a very aggressive campaign by corporate and conservative interests that just don’t want to believe that humans can impact global climate.

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